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Being Effective in Your Persuasive Writing (persuasive writing) The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why. To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing. Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing. Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them. Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe. You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be “only the cool kids will be wearing product XYZ” or “we know as a respectable home owner you will want to…..” By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them. Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don’t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.

Yes, Freebies are Real! If you tell someone that something is free, they immediately start looking for the catch. After all, the words of wisdom “there is no such thing as a free lunch” have usually been proven true for people time and again throughout life, and so a healthy cynicism towards free stuff usually springs up with good reason. If you are one of these skeptical types, however, you may be missing out on some really great stuff. The truth is that you CAN get free things that are really and truly free, and yes, actually worth having. You just have to know where to look. OK, here is where the caveat comes in. The definition of “free” often depends on the definition of “cost.” As any economist can tell you, cost really doesn’t only come down to how much money you have to hand over to get something. There are additional costs, like inconvenience and time spent doing something. And true, some freebies have these “non monetary” kinds of costs associated with them. You have to balance all of the costs with the value of the free stuff you are getting and decide if it is worth it to you. The two biggest costs associated with freebies? Time and convenience are at the top of the list. Time is a big factor in many free offers. Companies want a bit of your time in exchange for their free products. Indeed, some companies literally want hours of your time. Have you ever taken advantage of one of those “free weekend vacation” offers in which you received free accommodation in a beach house or condo for a weekend in exchange for suffering through a long presentation and intense sales pitch? For some people, they can handle the presentation and have no qualms about refusing to buy anything and the free vacation more than makes up for it. Other people would rather pay any price to avoid having to listen to one of these spiels. So, while these weekends are freebies, for some people, they cost too much. More often, a company wants your time in a less obvious way – they want you to spend time filling out forms. These forms may simply be your name, address and email address, or they may be very lengthy, quizzing you about buying habits and the like. The reason the companies want you to do these forms is often for market research, and they are more than happy to give you a freebie in exchange for this. Many people find the time spent filling out these forms will worth it to get a great free product. Convenience is the other cost involved with many freebies. Time and convenience go hand in hand in some cases – after all, it may not be especially convenient to fill out form after form simply because it is time consuming, but convenience takes another hit from freebies in the form of spam email. Often, signing up for a freebie can land you on a spam email list, and for some people, getting tons of spam is so inconvenient that they would rather pay full price. The truth about all of these costs of freebies is that the freebie is in the eye of the beholder. You have to decide what you are willing to put up with in order to get a free product. Once you know the limits to your freebie costs, than you can cash in on some really great products that don’t cost you a dime. When you spend five minutes filling out a form and get rewarded with a free DVD player that you have been wanting, you will realize that there are free things out there to be had.

The Ins and Outs of Free Writing Contests (free writing contests) Free writing contests are available by the thousands. They are virtually a dime a dozen on the Internet. No matter what your niche is in the writing community there is a free writing contests out there for you. How do you know which ones to enter and which ones are legitimate? That’s simple. You do what you do best-- research. While providing the story for the free writing contest will probably be the easy part, researching the thousands of available contests will be a daunting task. If this is un-chartered water for you, you have the start at the beginning. Finding what free writing contests are available. Grab a notebook or start a word document and list the contests that are available. Beside each contest name you will want to put what kind of writing they are looking for and when it needs to be done by. By doing this first you will be able to eliminate any that do not coincide with your writing niche or with your schedule. Now the free writing contest research begins. Finding out if a contest is worthwhile and legitimate is comparable to running a background check on a person. First check the contest website. Do they have all contact information available? Do they tell you what company is hosting the contest? If they are not, you will have likely found warning number one that it is a scam. So scratch those off your list or at least move them to the bottom until you can find out more information on them. Start asking around to colleagues and writers groups. Search the writing forums and the Internet scam sites. The Better Business Bureau is also a good place to look. Once you narrowed the free writing contests down to the legitimate ones, read the contest rules and regulations. Some contests require you signing over all rights to a story even if you don’t win. Are you willing to do this? Giving up rights to you writing is a lot easier to do when you are getting something in return. After you enter there is no going back, so make sure this is what you want to do. The final thing you need to look for is if the contest is just a cover up to get you to buy services or products. This does not necessarily mean they are a scam or don’t actually award winners. It simply means that they will try to entice you to use their critiquing services or offer you a book at a reduced fee that your work will be published in. Being published sounds like a great deal but is it a book that carries prestige that people are going to see? Many authors think that writing contests will launch their career into a successful endeavor. This is not the case, especially for free writing contests. Even winning the grand prize of a smaller known contest is not going to affect your literary journey. Even though they may not springboard your career, there are good reasons to join writing contests. You will get unbiased opinions and valuable feedback from the judges. If you make it into the higher rounds, editors could also see your writing. Ultimately whether you enter a free writing contest the choice is yours. Just ask you self if the time spent writing and researching the piece you choose to enter is worth writing for free in most cases. The critique and feedback may be the most worthwhile thing you receive from the contest. But then again the judges opinions are a dime a dozen just like the contests.